“ The business that will thrive using distributed ledger technology are the ones solving real-world problems."

Digital advertising is a $200+ billion industry that has transformed the way we market goods and services but remains today a piecemeal system of incompatible components with a host of problems.

While there are opportunities for improvement, the possibility of comprehensive re-engineering the current digital advertising ecosystem faces insurmountable barriers in terms of cost, regulation, and cooperation.

All of these problems are endemic to the fragmented traditional digital advertising ecosystem. Furthermore, none of them can be solved by the centralized architecture used by current advertising platforms because all parties in the advertising value chain are continuously looking for new technical tricks to gain competitive advantage at the expense of other market players.

What is Crypto?
How it works

Problems & Solutions

The promise of advertising technology was to create an efficient marketplace for attention. The hope was that the Internet, would arrive with a transparent and efficient Ad marketplace.
That didn't happen, but Blockchain have done a great deal as will be the case in Cloe LLC Smart Contract:


In online advertising’s current paradigm, there is an unavoidable conflict of interest that informs the results of any advertising campaign.

Advertisers need to know how their Ad is performing or risk waste of money when they don’t have a transparent way to measure Ad efficacy.

Users need to be reassured on the safety of there data and encouraged with a form of reward.



Cloe Coin using Blockchain technology effectively cuts out middlemen, allowing advertisers to connect directly with relevant publishers.

On decentralized systems, authority is shared between network participants instead of being delegated to a single entity that would misuse such privilege. The digital ledger provides an irrefutable record of how Ads are performing.

One peculiar feature of Cloe platform is its ability to reward users for provided information and Ad placement statistic filtering.



This is an in-depth report on a how we have built a smart contract for publishers and digital advertisers,
presenting the problems faced in this sphere and providing solution to bridge the gap caused by third party involvement in the negotiation process using a smart contract.
Furthermore, this is to educate the audience, explaining the methodology in an advanced way.


Read Whitepaper

Cloe platform is driving blockchain technology to revolutionize the digital display advertising space. We aim to lead a revolution in the existing digital advertising space and address the significant problems it faces due to the third party involvement, such as unreasonable commission, Ad fraud, lack of negotiation power and a shortage of choice for the publishers and advertisers. We firmly believe in the idea and have confidence in our vision. With our experienced team, stemming from diverse fields like law, education, finance, software development, and journalism, We have achieved a competitive market position, and We are already set on a path of converting our vision into reality as elaborately expressed in the following whitepaper.

Pre-Sale & Values

Tokens Sale

ICO will start in
  • Pre-Sale
  • Soft Cap
  • Bonus
  • |
  • |
  • |
5% target raised
1 CEC = $0.4
Purchase Token

As users are given access to some of the advertising spend in CEC, they will become an important and active part of the advertising and publishing economy, rather than the passive participants.

Get your tokens for the best price: 1 CEC Ether valued at $0.4.

  • Public PRE-ITS starts 13 March
  • Public ITS ends 25 May
  • Public ITS starts 25 April
  • Acceptable currencies ETH, BTC, LTC
  • Minimal transaction amount 1 ETH, 1 BTC, 1 LTC
  • Number of tokens for sale 890,000 CEC (8%)
Crypto ico App

Mobile App

The Cleo Coin mobile app program designed to run on a mobile device such as a phone/tablet or smart watch.

Android & ios app

Our Mobile app is going through a developmental stage. This is to help bring a user friendly prototype of the Cloe platform to users on mobile. These application is under continuous development and can be pre-installed on phones, running as a web application until after the development phase. Functions will include the following:

  • Live CEC rate
  • Latest Cryptocurrency News
  • Cloe Coin exchange
Android Apple
mobile-app mobile-app mobile-app mobile-app


The key steps in developing and fulfilling our long-term business plan;
consisting of framework for guiding and mobilization our organization around strategic plans.

2017 4Q
Phases of
clinical research
2018 1Q
Determining of business model & resources
Team building & Coordination
2018 2Q
Support & operations
Enhancing Social Relations
ICO marketing campaign planning
2018 3Q
Development of smart contracts Start of marketing campaign Recruiting more PR Staffs. Start of pre-ICO Initial Coin Offering Stage
2018 4Q
Increase marketing campaign coverage
Introduce CEC to partnership token market
Post-ICO Tasks
2019 1Q
Cloe Coin main platform - alpha test
User's feedback evaluation, requests and voting on features
Modification of the self-serve platform
2019 2Q
Beta test closed
Official release
Increasing coverage of main marketing campaign
2019 3Q
April: Cloe network scaling on different TIER Countries
Official release
Start marketing campaign to acquire advertisers, grow publisher base
2019 4Q
Release of white label and franchise
System optimization and scaling
White label smart contract release
Cloe Coin Party Conference for our affiliates, advertisers and publishers
About coin

Our Vision

Creating an ever reliable platform that will serve as a community for publishers and digital advertisers.
While rewarding users for providing there verified info to help monitor bug/bot clicks.

Coin Image

CEC Token

One peculiar feature of Cloe platform which makes it totally different from other competitors in the market is its ability to reward users for provided information and Ad placement according to the user’s internet search hitting there wants statistically.

Cloe Coin is a blockchain based platform that will enable all those with a stake in advertising to share resources, see the entire flow of information in the same place, and have an even playing field that allows for more efficient competition.

Token Stats

Token Distribution

Holders of Bitcoin, Ethereum & Litecoin will be able to use CEC's services through the automatic conversion of popular cryptocurrencies into Cloe Coin.
Part of this will be used to help fund the expenses undertaking by team towards the completion of this project, while the rest will be held in Escrow


The importance of digital advertising will continue to grow as technology advances. According to a 2014 report by Pricewaterhouse Cooper, U.S. online advertising revenues grew 15.1% year over year to $23.1 billion in the first half of 2014. Demand for this necessity will lead to raise in it's value.

To calculate the number of tokens you’ll receive, you can follow the following formula. Note that this applies to public presale contributions only. If you participated through a syndicate or private presale,

Symbol: CEC

Initial Value: 1 ETH = 3177.38 CEC

Type: ERC20



Duan Haiyan Dohon
Angela Barbas
Sandra Smith
Annand Matthew
Kim Branna H
Huang Lee


Team User
Team User
刘芳圆 (Wei)
Team User


A blockchain is a digitized, decentralized, public ledger of all cryptocurrency transactions. Constantly growing as ‘completed’ blocks (the most recent transactions) are recorded and added to it in chronological order.
A smart contract is a computer protocol intended to digitally facilitate, verify, or enforce the negotiation or performance of a contract. Smart contracts allow the performance of credible transactions without third parties. Smart contracts permit trusted transactions and agreements to be carried out among disparate, anonymous parties without the need for a central or external enforcement mechanism.
An exchange is a system (website or application), where you can buy and sell any cryptocurrency (token) for another one at the current prices. The prices move based on supply and demand, shown by traders.
ICO, an abbreviation for "Initial Coin Offering" is a new method to raise funds. In comparison with standard venture capital, any individual or company can take part in ICOs.
An escrow is a special intermediary account, located between investors and ICO team. It assures the return of investments, if the fundraising campaign fails to complete as planned. An escrow account is always backed by a guarantor, an escrow agent, who keeps track of cash flows. However, parties can also use an automated escrow facility, i.e. the software code, which is used to execute such functions.
You can find all the information in the Whitepaper and the Onepager.
Join the sale or buy tokens HERE. To participate, we ask that you use an ERC20 compatible wallet.
Pre-ICO refers to the private sale of our CEC token units to investors in advance of the presale stage. This is usually used to raise early-stage funding for a venture, and generally involves a minimum investment level.
CEC Token sale is open to everyone except people from countries that are banned from participating in ICO.
Cloe ICO pre-sale starts Monday, August 20, 2018 at 09:00 am EDT / 12:00 pm PDT / 10:00 am MSK! The pre-sale runs through September 15, 2018 at 23:59 PST or until our public token sale reaches the cap of $5,000,000.
Yes, this are Pre-Sale discount by Period: Aug.20 00:00 PDT — Sept. 2 00:00 PDT — 25% discount Sept. 3 00:00 PDT — Sept. 19 00:00 PST — 20% discount Sept. 19 00:00 PST — Oct.16 00:00 PST — 15% discount
A token Is a digital asset that ICOs issue. When investing in ICOs, you get tokens that offer the potential to earn profits. Tokens can serve as a surrogate for cash, title of ownership or any other asset.
CEC token (ERC20) is a generally accepted currency between publishers and advertisers in the Cloe Platform. The token is received as a reward by participants that provide there information for verification in the platform.
Hitherto, the company has made over 30 successful projects worldwide. CEC Token is a working business with a strong development team, and has operated in the VR market for two years.
The tokens are automatically distributed using the ERC 20 protocol and will be visible immediately after depositing funds into the Ethereum wallet.


Have questions? We’re happy to help.

  • +1 518 546 5440
  • info@cloecoin.io
  • Join us on Telegram

Exchange listing
to be announced








Positive SSL